WHAT WE DO?
Nia is designed for freelancers and the self-employed. We deploy behavioral science and psychology to solve for the fact that 80% of nontraditional workers don’t have an IRA.
By 2027, 50% of the US workforce will be non-traditional (1099'ers).
Set yourself up to be the platform that freelancers want to be a part of. Be a part of the movement to build sustainable infrastructure for these workers.
Number of non-traditional workers with no IRA
Number of freelancers who would join a retirement plan
if it was offered through their platform
Number of freelancers who are looking for a platform
to help them save for the future
WE ARE FOCUSED ON SELF EMPLOYED & FREELANCERS
Freelancers have less than $5k in retirement savings
Freelancers are not on track for retirement
Freelancers overpay on taxes
WHAT WE OFFER
READY TO HELP YOUR FREELANCERS PLAN FOR RETIREMENT?
As a platform that transacts with self-employed/freelancers, investing in their financial wellbeing is an investment in organizational wellbeing. Freelance workers who don’t need to stress about their financial future can free up cognitive bandwidth for higher productivity, higher quality output, and more joy in present life. And of course, more focused workers means decreased turnover and a better business. Not to mention, by 2027, 50% of the US workforce will be non-traditional. Set yourself up to be the platform that workers want to be a part of. Be a part of the movement to build sustainable infrastructure for the future of the American workforce.
"It’s easy to use. It’s really user-friendly and simple… I like the concept of it."
Freelance Behavioral Analyst, Upwork